12/16/14

The Good Ol’ Greenhills Shopping Center, Part 2

As the first part of this series dealt with the history of the Greenhills Shopping Center and the transformation of its classic structures, this part deals with the other structures that have defined the modern Greenhills, especially the new ones that have risen and soon to rise in this complex.

Perhaps the most prominent of these new structures is the one across Shoppesville and Theater Mall called Promenade, a massive building that is home to a number of restaurants, (some of them have an alfresco dining option) a Fully Booked bookstore branch, a performing arts venue called Teatrino and 6 cinemas.

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12/15/14

The Good Ol’ Greenhills Shopping Center, Part 1

Mention the place Greenhills and automatically, the first thing that comes to mind is the shopping center there. But make no mistake of dismissing it as just some regular shopping area. Greenhills Shopping Center is itself a landmark of sorts that urban denizens and even tourists have come to know and love over the years, long before the shopping mall chains dominated the urban landscape.

EARLY YEARS

Greenhills Shopping Center came about from a masterplan of the development of the greater Greenhills area as a residential-commercial development project by the Ortigas and Company. Renowned architect Juan Nakpil came up with the design of the structure as construction would begin by 1966. By 1970, the shopping complex was completed with the opening of its first building that was to be occupied by what would become a landmark establishment in the shopping center and Greenhills as a whole, the Unimart Supermarket. But it would the opening of another building in the complex a short time after that would put Greenhills on the map as a shopping destination, the original Virra Mall. Soon after, Shoppesville opened as well.

the old Virra Mall (photo courtesy of Tsikot.com via Tumblr)

Unimart Supermarket, Greenhills Shopping Center’s first and oldest tenant. It has not expanded beyond the confines of the complex, that is until the opening of its second branch at another Ortigas development, Capitol Commons, which is happening soon.

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