Ever since it hit the Philippine market in 2013, GrabTaxi has risen to be one of the most popular transport apps in the market. To say the least, it made its mark in the urban landscape, making a dent in the way taxi commuting has been done.
That’s not to say that it has problems, something that I myself have experienced whenever I use it. Probably the one complaint I have that many others share is the unavailability of GrabTaxi units in certain times, especially during rush hour. That is something the folks at GrabTaxi acknowledge and are working in addressing this issue. Part of addressing it is related to the recent launch of a new service they offer. The Urban Roamer was fortunate to have been invited to witness the beginning of what I can describe as a riding experience taken to a whole new level.